Research Guides

STC 312


Welcome!

Research Methods in Advertising
 

 

 

 

Recommended Databases
Subject Specialist

Terri Robar

Rate your Librarian
Did I come to your class and give a talk? Give us your feedback by taking this quick survey.
MediaMark Help Guide
This guide will walk you step by step through the process of signing in to the database, searching for files, and reading the files.
 How To Use MediaMark docx 
MediaMark MRI Code
You must register for an account in order to use MediaMark. The registration code is NN7N3VTA. 
You must re-register every 6 months.

 
MediaMark Guides

Here is an example of how you can cite a Mediamark report (using APA style).

Mediamark University Reporter. Mediamark research, Inc. (Spring 2014). Report: Digital Point & Shoot Personally Owned. Retrievd January 6, 2016 from MRI Mediamark database: https://www.gfkmrismartsystem.com/University Reporter

 

Powered by SubjectsPlus