
Here is an example of how you can cite a Mediamark report (using APA style).
Mediamark University Reporter. Mediamark research, Inc. (Spring 2014). Report: Digital Point & Shoot Personally Owned. Retrievd January 6, 2016 from MRI Mediamark database: https://www.gfkmrismartsystem.com/University Reporter
This guide will walk you step by step through the process of signing in to the database, searching for files, and reading the files.
How To Use MediaMark
How To Use MediaMark

To learn more about the different systems available to help you keep track of your citations, please visit our Citation Help page. The Libraries offer support for RefWorks, Endnote, and Mendeley.
For journal articles and trade publications, use Business Source Premier or Communication & Mass Media Complete.
For the advertising costs in different media, use SRDS.
For demographics on consumers, use MediaMark MRI. You can also map this data by using SimplyAnalytics.
For the advertising costs in different media, use SRDS.
For demographics on consumers, use MediaMark MRI. You can also map this data by using SimplyAnalytics.
- Adforum
View examples of real advertisements from all forms of media, including print and video, from around the world. Most of them are award winners. - Business Insights: Global
A resource for research and analysis of companies and industries around the world, featuring extensive reference content from Gale's core business collection, easy-to-use company fundamentals and investment research reports, industry rankings, profiles, market share data, and company histories. - Business Source Premier
Business Source Premier indexes and abstracts 3,300 business journals and provides full-text access to over 2,800 of them. - Communication & Mass Media Complete
The most comprehensive index to communication journals and other materials. Includes full-text for most articles. - Kanopy
Kanopy is a video streaming service that provides students and educators access to a large database of over 30,000 films--including award-winning documentaries, training films, indie and foreign films, must-see classics, and blockbuster movies. Films are activated on-demand for faculty and graduate students. - MarketResearch.com Academic
MarketResearch.com Academic provides access to detailed market research from leading sources such as Kalorama Information, Packaged Facts, and Specialists in Business Information. Studies contain charts, tables, and graphs and are between 200 and 400 pages in length. Full studies are available on MarketResearch.com Academic with twelve (12) months of being made available to corporate clients. MarketLooks reports are also available and provide easy-to-read summaries of full-length reports. The reports are available within the same month of publication. - MRI Simmons
MRI Simmons offers comprehensive demographic, lifestyle, product usage and exposure to all forms of advertising media. - SimplyAnalytics
SimplyAnalytics is an Internet-based mapping application that enables users to develop interactive thematic maps and reports using thousands of demographic, business, and marketing data variables. - SRDS
Provides information on more than 100,000 national and international media properties. Includes acess to Business Publication Advertising Source; Consumer Magazine Advertising Source; Direct Marketing List Source; Newspaper Advertising Source; Radio Advertising Source; Out-of-Home Advertising Source; Interactive Advertising Source; TV and Cable Source - Statista
Integrates over 85,000 diverse topics of data and facts from over 10,000 sources onto a single professional platform. The database provides business customers, researchers, and the academic community with direct access to relevant quantitative facts on agriculture, finance, politics, and many more areas of interest.
30,000 titles to choose from!
Movies and documentaries from hundreds of respected companies.
Works on any device, any browser.
Playlists and clip-making.
Free apps.
Log in today!
Movies and documentaries from hundreds of respected companies.
Works on any device, any browser.
Playlists and clip-making.
Free apps.
Log in today!