Hello, and welcome to the University of Miami Libraries Guide to Advertising Resources! The purpose of this guide is to help you navigate through the many advertising related resources available to you through the University of Miami Libraries system and beyond.
Here is an example of how you can cite a Mediamark report (using APA style).
Mediamark University Reporter. Mediamark research, Inc. (Spring 2014). Report: Digital Point & Shoot Personally Owned. Retrievd January 6, 2016 from MRI Mediamark database: https://www.gfkmrismartsystem.com/University Reporter
How To Use MediaMark
SimplyAnalytics Exercise Guide