Database List By Subject: Public Relations

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more information Restricted Resource Some full text availableAcademic Search Premier
Academic Search Premier is a multi-disciplinary full text database containing full text for nearly 4,500 journals, including more than 3,600 peer-reviewed titles.
more information Restricted Resource Access World News
Provides full-text information and perspectives from over 1400 U.S. and over 1200 international sources. Each source has its own distinctive focus offering diverse viewpoints on local, regional and world issues.
more information Resource contains imagesAd*Access
Ad*Access presents images and database information for over 7,000 advertisements printed in U.S. and Canadian newspapers and magazines covering five product categories - Beauty and Hygiene, Radio, Television, Transportation, and World War II propaganda - dated between 1911 and 1955.
Restricted Resource Some full text availableAdforum

more information Restricted Resource Business Insights: Essentials
A resource for research and analysis of companies and industries around the world, featuring extensive reference content from Gale's core business collection, easy-to-use company fundamentals and investment research reports, industry rankings, profiles, market share data, and company histories.
more information Restricted Resource Some full text availableBusiness Source Premier
Business Source Premier indexes and abstracts 3,300 business journals and provides full-text access to over 2,800 of them.
more information Restricted Resource ComAbstracts
ComAbstracts indexes and abstracts journal articles in communication studies and related areas (rhetoric, journalism, mass communication, new media technologies, and speech).
more information Restricted Resource Communication & Mass Media Complete
Communication and Mass Media Complete (CMMC) incorporates CommSearch (formerly produced by the National Communication Association) and Mass Media Articles Index.
more information Restricted Resource Communication Abstracts
Communication Abstracts is a comprehensive source of information for communication-related articles, reports, papers, and books covering not only communication literature, but also other disciplines that are relevant to communication researchers.
more information Restricted Resource Foundation Directory Online
The Foundation Directory Online is comprised of two searchable databases: a) Foundation Database; b) Grants Database. The foundations database contains a directory of over 76,000 foundations, corporate giving programs, and grantmaking public charities. The grants database is a collection of over 350,000 grants rewarded by foundations located in the United States.

Four types of foundations are included in the service: Independent Foundation: primary function is the making of grants and assets are made up of gifts from an individual or family. Company-sponsored Foundation: the making of grants, usually on a broad basis althouhg not without regard for the business interests of the corporate entity. Operating Foundation: primary purpose to operate research, social welfare, or other programs determined by its governing body or charter. Most award few or no grants to outside organizations. Community Foundation: funds are derived from many donors. 

As well, the service includes: Corporate Giving Programs: grant-making program that is administered by the profit-making company. Some companies make charitable contributions though more than one funding avenue, including corporate giving programs, company-sponsored foundations, or operating foundations. Public Charities:  tax-exempt under Section 501(c)(3) and generally derives its funding/support from the general public to carry out its social, educational, religious, or other charitable activities.

Users may search trustee, officer, and donor names.
more information Restricted Resource iPOLL
iPOLL's online database contains survey results from academic, commercial and media survey organizations. iPOLL is a source for US nationwide public opinion. A full-text retrieval system, iPOLL is organized at the question-level providing the tools to sift through nearly a half million questions asked on national public opinion surveys since 1935.
more information Restricted Resource Lexis Nexis Academic
A continuously updated full-text database of nearly 6000 sources that are useful for researching company and business topics, legal information, and current news and events.

LEXIS-NEXIS Academic Universe features full-text access to major U.S. and international newspapers published in English. Select the 'General News' section from the homepage. To search individual publication select 'General News', then 'More options'. Searchable titles include: The New York Times (June 1, 1980 to present), The Washington Post, The Wall Street Journal, The Miami Herald, The Tampa Tribune, St. Petersburg Times and many others.
more information Restricted Resource Some full text availableMarketResearch.com Academic
MarketResearch.com Academic provides access to detailed market research from leading sources such as Kalorama Information, Packaged Facts, and Specialists in Business Information.

Studies contain charts, tables, and graphs and are between 200 and 400 pages in length.  Full studies are available on  MarketResearch.com Academic  with twelve (12) months of being made available to corporate clients.   MarketLooks reports are also available and provide easy-to-read summaries of full-length reports.  The reports are available within the same month of publication.
more information Restricted Resource Mergent Online
Provides Mergent business and industry reports.
more information Restricted Resource SimplyMap
Note: Students & Faculty are not required to log-in with a user name and password, however, their work will not be saved using this method which is located in the middle of the SimplyMap log-in page. OR To create a personal workspace, please click on link below or go to http://www.simplymap.com/index.php. Click on "Create Personal Workspace" and enter your e-mail address and a password. We will then send a confirmation e-mail to your e-mail address - please click on the link in this e-mail to activate your account.
SimplyMap is an Internet-based mapping application that enables users to develop interactive thematic maps and reports using thousands of demographic, business, and marketing data variables.
more information Restricted Resource SRDS
Provides information on more than 100,000 national and international media properties. Includes acess to Business Publication Advertising Source; Consumer Magazine Advertising Source; Direct Marketing List Source; Newspaper Advertising Source; Radio Advertising Source; Out-of-Home Advertising Source; Interactive Advertising Source; TV and Cable Source
more information Restricted Resource Some full text availableStandard and Poor's NetAdvantage
Popular research products including Industry Surveys, Stock Reports, Mutual Fund Reports, Bond Reports, Corporation Records, The Register of Corporations, among others.
more information Restricted Resource Statista
Integrates over 85,000 diverse topics of data and facts from over 10,000 sources onto a single professional platform. The database provides business customers, researchers, and the academic community with direct access to relevant quantitative facts on agriculture, finance, politics, and many more areas of interest.